Alignment Services: We don’t have to replace your agency or marketing team—we can align our services with theirs.

99 Marketing Terms You Should Know

A 1) A/B Testing This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. This is often done in email marketing (with variations in the subject line or copy), calls-to-action (variations in colors or verbiage), and landing pages (variations in content). […]

99 Marketing Terms You Should Know Read More »

7 reasons your rankings suddenly dropped and how to revert the SEO apocalypse

I’m about to do a terrible thing. I’m about to ask you to imagine you woke up one morning, looked at your ranking report, and found out that your site’s hard-earned rankings are completely gone. You’ve disappeared from Google’s top 100, not a trace left. Nada, nilch, nothingness. I bet it’s not the best feeling

7 reasons your rankings suddenly dropped and how to revert the SEO apocalypse Read More »

A Gold and White (or Blue and Black) Dress Re-Focuses Marketers and Content Producers on COLOR

When you play with color, you manipulate minds.  The entire Web world was maniacally focused on a crazy photograph of a gold and white dress yesterday (that’s what I saw – my son saw blue and black). It’s been covered ad nauseam, so I’m going to leave that alone. The cool thing, however, is how

A Gold and White (or Blue and Black) Dress Re-Focuses Marketers and Content Producers on COLOR Read More »

Scroll to Top